Conversation Types

This blog entry by Jennifer Legio references a "Conversation Prism" as a tool in enterprise social media strategy formulation.

It's an interesting taxonomy that raises an interesting question...when will the rate of change in the taxonomy/structure of social media begin to flatten out? I certainly don't have a clue, but do have a couple of snap reactions:

• The variety of social media tools will probably continue to increase for 5-10 years
• So far there's very little of what I'd call "user governance" tools for managing your social net. I can't imagine social media being considered mature without mature governance capabilities across a range of contexts (e.g., individual, internal, external, ad hoc, group, enterprise, etc.).
• Given that this ultimately will result in a much more complex mixture of Exploration and Exploitation across multiple organizations, along with the likelihood of more fluid individual and group identities, I lean toward 30+ years before this begins to shake out.