Here's a interesting discussion of some risks associated with what might be called Hype 2.0. In this blog entry, Dennis Howlett identifies the following risks:
- Being overwhelmed by Hypergrowth. He cites the case of a South African winery that was warned about this risk and still succumbed.
- How to marry Exploration (discovery) and Exploitation (transactions). I've talked about this one repeatedly, so it's nice to see it referenced here.
- How to marry Exploration with Hypergrowth. I suppose it's relatively easy to at least talk about throwing more servers online...however, when Hypergrowth starts effecting less scalable resources (personnel, processes, organizational structure, supply/distribution chains/channels, etc.) you're facing a much tougher challenge.
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